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OKI Printing Solutions and EFI Collaboration Garners BERTL's Highest Award; EFI Fiery Technology Enables OKI C9800 Series to Deliver High Quality and Performance for Businesses
BizWire
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MOUNT LAUREL, N.J. & FOSTER CITY, Calif.--(BUSINESS WIRE)--Oct. 12, 2005--The alliance between Oki Data Americas, a leading provider of innovative products, services and solutions marketed under the OKI(R) Printing Solutions brand, and EFI (Nasdaq: EFII), the world leader in digital imaging and print management solutions for commercial and enterprise printing, has produced two highly acclaimed awards from well-respected print industry analyst BERTL. The C9800 Series color printer won the coveted 5-Star "Exceptional" Award and the ES3640e MFP received the 4-Star "Highly Recommended" Award. Both product lines expand the customer base of the industry-leading EFI Fiery(R) controller technology, currently at approximately 13 million users, and provide an excellent value to the end-user.

"Through our relationship with EFI, we have developed the ideal digital color printer to serve the graphic arts community," said Candice Dobra, Director, Printer Marketing for Oki Data Americas. "It is our goal to provide our customers with the best balance of cost, value and performance in the industry. This printer series offers unparalleled color printing capability at an unmatched price point, thus bringing professional color printer technology to the desktop."

Among numerous glowing remarks made by BERTL in its review of the C9800 Series, the analysts cited benefits resulting from the relationship with EFI. With high-value Fiery server capabilities and performance, "OKI Printing Solutions has set a new benchmark that the competition will do well to match."

The ES3640e MFP from OKI Printing Solutions was also given high honors from BERTL. Like the C9800 Series, the ES3640e MFP has embedded EFI(R) Fiery(R) technology, which BERTL said, "offers productive print output and extensive job and color management capabilities... and makes this device a winner."

"Businesses of all sizes are increasingly using MFPs as replacements for multiple machines," said Steve Feldstein, Senior Marketing Manager, MFP/Fax for Oki Data Americas. "Partnering with EFI has enabled us to bring a superior level of color printing to the workplace. This relationship is going to help many businesses bring their color printing needs in-house, thus saving the added cost of using a print shop."

The key features of the Fiery(R) controller include enhanced productivity, authentic PostScript(R), improved security and color management. The new Fiery(R) intelligent processing software accelerates the processing of documents and improves productivity. The Fiery ColorWise(R) offers built-in intelligence for producing consistently precise colors. In addition to PCL, the Fiery controller includes an EFI(R)/Adobe(R) co-developed PostScript(R) interpreter that processes the print job. The Fiery system software also provides formidable digital solutions to secure information.

"We continually advance Fiery capabilities and performance to address the needs of a dynamic market, and we're honored to have our work with OKI Printing Solutions, which brings high-performance color output to the enterprise, recognized by BERTL. As a leading printing market analyst firm, they are in a position to determine which solutions are best in the world," said James Lopez, Director of Print Server Marketing, EFI. "And our strong relationship with OKI Printing Solutions ensures that their customers benefit from progressive EFI Fiery innovation."

In addition to the recent acclaim from BERTL, OKI Printing Solutions has won extensive awards and positive reviews for its range of printers and MFPs in PC World, InfoWorld, IT Week, PC News Weekly, Mac Design Magazine and The MFP Report. Every product comes with an industry-leading, five-year warranty on the digital LED print heads. Like all OKI Printing Solutions products, the C9800 Series and ES3640e MFP are backed by comprehensive support from authorized OKI Printing Solutions solution providers and BTA dealers. In addition, the company provides live, toll-free technical support 24 hours a day, 7 days a week, 365 days a year, with agents based in North America.

About Oki Data Americas:

Oki Data Americas, Inc., headquartered in Mount Laurel, N.J., and a subsidiary of Oki Data Corporation of Japan, markets under the OKI Printing Solutions brand PC peripheral equipment including digital color and monochrome printers, serial impact dot matrix printers, multifunction products and facsimiles. Known for durable and reliable products, Oki Data Americas is ISO 9001:2000 certified and also offers a full line of options, accessories and consumables. Its entire line of products complies with the EPA's Energy Star(R) Program. Oki Electric Industry Co., Ltd., parent company to Oki Data Corporation, is a $6.4 billion multinational corporation with headquarters in Tokyo and is a world leader in information processing systems, telecommunications and electronics.

For more information about Oki Data or OKI Printing Solutions products and services, visit the OKI Printing Solutions Web site: www.okiprintingsolutions.com

About EFI:

EFI (www.efi.com) is the world leader in digital imaging and print management solutions for commercial and enterprise printing. EFI's award-winning technologies offer end to end, integrated document management tools from creation to print, including high fidelity color Fiery(R) print servers that can output up to 2000 ppm; superwide digital inkjet printers and UV and solvent inks capable of printing on flexible and rigid substrates; powerful production workflow and management information software solutions for increased performance and cost efficiency; and unbeatable performance, cost savings and increased productivity. EFI maintains 22 offices worldwide.

NOTE TO EDITORS: OKI Reg. Oki Electric Co., Ltd.., Adobe Postcript T.M. Adobe Systems, Inc. EFI, Fiery, Command Workstation, ColorWise, and Spot-on are registered trademarks of Electronics for Imaging Inc. in the U.S. Patent and Trademark Office and/or certain other foreign jurisdictions. All other trademarks mentioned in this document are the property of their respective owners.



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